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Everyone knows how quickly Facebook has grown. In less then 9 months Facebook reached over 100 Million users. In November 2009 Facebook announced that they have more then 350 Million Active Users. You can learn more statistics about Facebook by clicking here.

However, you might be saying I am not marketing to the entire word. I am not even marketing to just the United States. I am trying to raise our brand awareness in our city. As your a setting your goals and developing your tools it is going to be important to know what percentage of people are on Facebook in your target area so you can understand how you could maximize your message.

View the brief video tutorial to determine the number of users in your area that are on Facebook. After you do that do a quick Wiki search for the most recent census date in your town.