Online Synergy

When someone visits your website, your blog, or your Facebook fanpage, they likely get there in a variety of ways.  They may have found your site via a search engine, an ad on Facebook, a link sent via email, or just by old-fashioned word of mouth.  It’s also likely that once they arrive at your site, they’ll check out your other sites/pages online.  Because of that, it’s very important to have a uniform look across all of your sites.

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The Rabbit Trail Principle

Have you ever been in a meeting or presentation where a member of the audience keeps asking questions that is off subject or topic? We are all familiar with “chasing the rabbit trail”. In most cases chasing rabbit trails are not beneficial to a conversation. We’d like to suggest that the “Rabbit Trail Principle” will be [...]

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